Find Sales Agents for Your Products — and Keep the Good Ones
Finding agents is only half the job. The other half is giving them a product they can actually sell. Here is how manufacturers attract and keep productive agents on BizSathi.
List your first productThe usual ways to find sales agents — and their limits
Manufacturers typically find agents through word of mouth, trade fairs, classified ads or industry WhatsApp groups. These work, but they are slow, hard to verify, and leave you managing agents over phone calls and spreadsheets with no record of who brought which customer.
BizSathi turns this into a marketplace. Your product listing is visible to every verified agent on the platform, so agents come to you. Each lead an agent submits is logged with a timestamp, so there is no argument later about who introduced a buyer.
The manufacturers who get the most from agents treat them like a channel partner, not a lead vendor: they give clear pricing, share training material, respond to leads quickly and pay commission on time. Agents notice, and they bring more.
How to attract agents who bring real buyers
Describe the ideal buyer
Tell agents who buys your product — "school principals", "solar EPC contractors", "kirana wholesalers". It helps them match the product to people they already know.
Show the commission clearly
Agents compare listings by what they will earn. A visible, competitive percentage is the single biggest driver of agent interest.
Upload sales material
Brochures, price sheets and pitch decks let agents present your product properly instead of improvising.
Respond to leads fast
Agents can see lead status. Quick follow-up builds their confidence that leads sent to you turn into commission.
Invite your best performers
Use analytics to see which agents convert, and invite them to your other products.
What to look for in a sales agent
Relevant network
An agent who already sells to your buyer type will outperform a generalist with a bigger contact list.
Lead quality over lead count
Watch the ratio of qualified to submitted leads, not just the volume.
Verified identity
On BizSathi every agent is KYC-verified, so you know who you are working with.
Track record
Won deals are recorded on the platform, so performance is visible rather than claimed.
Frequently asked questions
- Do I have to pay to find agents?
- You can register and list products on the free plan. Paid plans add more capacity and features; commission is paid only on deals you mark as Won.
- Can I choose which agents work on my products?
- Open listings can receive leads from any verified agent. You can also invite specific agents and keep private materials visible only to them.
- How quickly will agents find my product?
- It depends on your category, commission and listing quality. Listings with clear pricing, a competitive commission and good sales material attract agents faster.
- Can I bring my existing agents onto BizSathi?
- Yes. Ask them to register as agents and invite them to your products. You can also upload an Excel list of leads and assign them to agents in bulk.
Grow sales without growing payroll
Register your company, list your first product and start receiving leads from verified agents.
List your first product